The most successful food trucks have created a menu that can be easily eaten while standing up, without the need for separate plates and fiddly cutlery.
Restaurants might offer less flexibility, but if what you’re looking for is something with known hours and a regular customer base, then it is potentially a better choice.Īnother thing to consider is what type of food you want to be serving-and how you imagine it will be enjoyed. Running a business is as much a lifestyle choice as it is a career path, and the lifestyle that comes with running a food truck is very different from the lifestyle that comes with running a restaurant.įood trucks have the benefit of mobility and moving to where the customers are however, that also means that a lot more time is going to be spent in transit, or updating social media and chasing new catering opportunities. This is where you should be asking yourself the big questions-such as what you’re looking for in a business. The process of refining your idea will help with deciding whether you opt for a food truck or a restaurant. Generating ideas will help you to focus on why you are starting a business, and it pays to take in the bigger picture before narrowing back to your strengths. Before you get started, a strong sense of your unique concept is essential. So, everyone raves about your signature dish, and the desire to start your own food business has been burning for a while. Initial setup costs aside, opting for the more traditional brick-and-mortar store has some comparatively attractive benefits.īefore you fire up the grill and hit the road, it pays to consider the upsides and downsides of each option. Generally considered a more affordable entry for beginners, the unique marketing and legislative challenges in the food truck environment can come as a surprise. These flexible small business ventures are recognized as an exciting and viable option for foodies wanting to follow their dreams. The days when food trucks were associated with grungy building sites and fried food at the fair are long gone.